eMerge Genetics Launches eMerge Marketplace

(West Des Moines, Iowa) eMerge Genetics, the agricultural industry’s most elite soybean seed brand dedicated exclusively to non-GMO soybean seeds, has launched the eMerge Marketplace, an online marketplace designed to help connect non-GMO soybean growers, buyers and end users. The marketplace is the first of its kind in the industry.

Grower visitors to the eMerge Marketplace, which can be found at www.GrowNonGMO.com, can register online to learn about any non-GMO soybean premiums being offered and sign up for instant e-mail alerts when new opportunities are offered in their area. They can also find distribution locations where eMerge non-GMO soybean varieties are sold.

“There are a lot of grain buyers and end users who are looking for non-GMO soybeans with specific traits,” said John Schillinger, President and founder of eMerge Genetics. “We feel it’s part of our job to close the whole seed to food loop so that end users can find or attract the growers and acres they need, growers can find premium opportunities and distribution locations, and grain buyers can connect with both sides. Of course, our role is also to help all sides understand which varieties best meet the needs of the end users.”

At launch, the eMerge Marketplace has more than 75 grain buyers and end user partners participating – with a goal of connecting growers with more than 100 partners in the 2009 growing season.

“The market for non-GMO soybeans is growing, but is still a niche market – centered around pockets that are more accessible to overseas markets – like along the Great Lakes, Mississippi and Ohio River valleys, and domestic crush markets. Our goal for this growing season is to establish the eMerge Marketplace in those areas, then grow it from there,” said Schillinger. “We’re very excited about this because it’s a win-win for everyone.”